We teach ourselves and then share ourselves.
Academic Productivity » The Future of the Journal, by Anita de Waard - Annotated
A somewhat related idea are the 5 stars of open linked data:
★ make your stuff available on the web (whatever format)
★★★ non-proprietary format (e.g. csv instead of excel)
★★★★★ link your data to other people’s data to provide context